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PUBG is massively popular.

After a full night on a deserted island, alone and fighting for her life, Dilasha Gurung  wakes up in the wee hours of the morning to squeeze in some more time battling others on the island, sometimes with a crew, other times alone. This has turned into a daily ritual and her time on the island eats further into her day. She’s awake till late at night but wakes up early in the morning. She’s missed some classes.

Gurung, 17, is spending more and more time on PlayerUnknown’s Battlegrounds, known colloquially as PUBG—to the point where it’s affecting her daily life. This is not just Gurung’s story—more and more young people are confessing to spending inordinate amounts of time on the game.